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Thank you to all of our valued customers who placed orders with HP Design during the final quarter of 2025 and the opening quarter of 2026. As we do each period, we want to share insights about ordering trends so you can see how your business compares to what we're experiencing across our customer base.
Looking at the patterns between Q4 2025 and Q1 2026, we saw some interesting shifts in ordering behavior. The final quarter of last year (October-December) showed strong activity, which is typical for our industry. As we moved into the first quarter of 2026, we've seen a more moderate pace.
It's important to note that Q1 is still in progress, so we're comparing a complete quarter to a partial one. However, the trend does show a typical seasonal pattern we often see in the corporate gifts and awards industry—Q4 tends to be our busiest period with year-end corporate gifting, holiday promotions, and companies placing orders before fiscal year-end.
Breaking down orders by product category reveals some interesting patterns about what's resonating with our customers:
The variety in our order mix tells an interesting story. While corporate awards and closing gifts anchor our business, we're seeing customers increasingly mix premium everyday items (cutting boards, tumblers, tabletop pieces) with traditional recognition products. This suggests that businesses are looking for more diverse gifting options that feel both personal and professional.
Custom signage and engraving services continue to be requested across multiple product categories, reinforcing that personalization remains the key differentiator our customers value most.
As we continue through Q1 2026, we're optimistic about the opportunities ahead. Historically, we see momentum build as we move toward spring events, graduation season, and corporate recognition programs. The real estate market in the Dallas-Fort Worth area continues to show strength, which bodes well for our custom closing gifts line.
We're also seeing increased interest in our B2B wholesale programs, with several new partnerships in development. Our investment in premium packaging and our expanded embroidery capabilities are positioning us well to serve customers looking for high-touch, fully customized solutions.
Whether you're planning corporate awards for an upcoming event, need closing gifts for your real estate transactions, or are looking for premium branded merchandise for your business, we're here to help. Our in-house production capabilities—laser engraving, embroidery, screen printing—allow us to maintain quality control and quick turnaround times.
We appreciate your continued partnership and look forward to serving you throughout 2026.
Best Regards,
HP Design
Your partner in premium corporate engraving and custom branded merchandise
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